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Marketing : creating value for customers / Gilbert A. Churchill, J. Paul Peter.
Material type:
TextPublication details: Burr Ridge, Illinois : Irwin, 1994.Description: xxxii, 703 p. ; 26 cmISBN: - 0256125392
| Item type | Current library | Home library | Shelving location | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5415 .C5275 1994 (Browse shelf(Opens below)) | 1 | Available | 24334 | |
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Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5415 .C5275 1994 (Browse shelf(Opens below)) | 2 | Available | 24335 | |
|
Books
|
Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5415 .C5275 1994 (Browse shelf(Opens below)) | 3 | Available | 24336 |
Includes bibliographical references.
Open access.
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