Marketing theory / John A. Howard.

By: Material type: TextTextPublication details: Boston : Allyn and Bacon, 1965Description: x, 212 p. ; 22 cmSubject(s):
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Item type Current library Home library Call number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton HF 5415 .H792 (Browse shelf(Opens below)) Available 21330

Bibliography: p. 191-208.

Open access.

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