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Contemporary advertising / Courtland L. Bovee and William F. Arens.
Material type:
TextSeries: Irwin series in marketingPublication details: Homewood : Irwin, 1986Edition: 2nd edDescription: xxvii, 62 p. : ill. ; 28 cmISBN: - 0256033021
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5821 .B68 1986 (Browse shelf(Opens below)) | Available | 21743 | |
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Books
|
Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5821 .B68 1986 (Browse shelf(Opens below)) | Available | 21744 | |
|
Books
|
Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5821 .B68 1986 (Browse shelf(Opens below)) | Available | 21745 |
Includes bibliographical references and indexes.
Open access.
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