Marketing of high-technology products and innovations / Jakki Mohr, Sanjit Sengupta, Stanley Slater.

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TextPublication details: Upper Saddle River, N.J .: Pearson/Prentice Hall, c2005.Edition: 2nd edDescription: xx, 450 p. : ill. ; 25 cmISBN:

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Status	Barcode
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HC 79.H53 M64 2005 (Browse shelf(Opens below))	Available	66036

Includes bibliographical references and index.

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