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Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Material type:
TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007.Edition: 11th edDescription: x, 722 p. : ill. ; 29 cmISBN: - 0131871528 (hbk.)
- HF5415.135 .K47 2007
| Item type | Current library | Home library | Shelving location | Call number | Copy number | Status | Barcode | |
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Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF5415.135 .K47 2007 (Browse shelf(Opens below)) | C.2 | Available | 61546 | |
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Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF5415.135 .K47 2007 (Browse shelf(Opens below)) | C.1 | Available | 61545 |
Includes bibliographical references and indexes.
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