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Marketing strategy / O.C. Ferrell, Michael D. Hartline.

By: Contributor(s): Material type: TextTextPublication details: Mason, OH : Thomson South-Western, c2008.Edition: 4e [ed.]Description: xxii, 717 p. : ill. ; 26 cmISBN:
  • 0324362722
Subject(s): LOC classification:
  • HF5415.13 .M3586 2008
Online resources:
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Holdings
Item type Current library Home library Shelving location Call number Copy number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.13 M35 2008 (Browse shelf(Opens below)) C.1 Available 65941
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.13 M35 2008 (Browse shelf(Opens below)) C.2 Available 63686
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.13 M35 2008 (Browse shelf(Opens below)) C.3 Available 63685

Includes bibliographical references and indexes.

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