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Shopper, buyer, and consumer behavior : theory, marketing applications, and public policy implications / Jay D. Lindquist, M. Joseph Sirgy.

By: Contributor(s): Material type: TextTextPublication details: Cincinnati, Ohio : Atomic Dog Publishing, c2003.Edition: 2nd edDescription: xxii, 598 p. : ill. ; 27 cmISBN:
  • 1931442088 (pbk.)
Subject(s): DDC classification:
  • 658.8/342 22
LOC classification:
  • HF5415.32 .L555 2003
Available additional physical forms:
  • Also available in online textbook version.
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Holdings
Item type Current library Home library Shelving location Call number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF5415.32.L555 2003 (Browse shelf(Opens below)) Available 69150

Includes bibliographical references and indexes.

Also available in online textbook version.

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