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Global marketing / Warren J. Keegan, Mark C. Green.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005.Edition: 4th edDescription: xx, 636 p. : col. ill., col. maps ; 28 cmISBN:
  • 0131469193
Subject(s): DDC classification:
  • 658.8/4 22
LOC classification:
  • HF1416 .K443 2005
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Holdings
Item type Current library Home library Shelving location Call number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF1416.K443 2004 (Browse shelf(Opens below)) Available 68891

Includes bibliographical references and indexes.

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