The new positioning :
Trout, Jack.
The new positioning : the latest on the World's #1 business strategy / Jack Trout with Steve Rivkin. - New York : McGraw-Hill, 1996. - xi, 173 p. ; 23 cm.
Includes index.
Open access.
0070653283
9522196
Positioning (Advertising)
The new positioning : the latest on the World's #1 business strategy / Jack Trout with Steve Rivkin. - New York : McGraw-Hill, 1996. - xi, 173 p. ; 23 cm.
Includes index.
Open access.
0070653283
9522196
Positioning (Advertising)