PyroMarketing :

Stielstra, Greg.

PyroMarketing : the four-step strategy to ignite customer evangelists and keep them for life / Greg, Stielstra. - 1st edition. - New York : Harper Business, c2005. - x, 238p : ill ; 21cm.

Includes bibliographical references (p. 231-238)

Open access.

0060776706


Marketing.