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Entrepreneur magazine's ultimate guide to direct marketing :

Lautenslager, Al.

Entrepreneur magazine's ultimate guide to direct marketing : how to deliver the right message to the right target for the best result / Ultimate guide to direct marketing Al Lautenslager. - Irvine, CA : Entrepreneur Press, 2005. - xiv, 262 p. : ill. ; 25 cm.

ISBN: 1932531718 (alk. paper)

LCCN: 2005004987

Subjects--Topical Terms:
Direct marketing.

LC Class. No.: HF5415.126 / .L37 2005

Dewey Class. No.: 658.8/72

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