The price is wrong :
Maxwell, Sarah, 1938-
The price is wrong : understanding what makes a price seem fair and the true cost of unfair pricing / Sarah Maxwell. - Hoboken, N.J. : John Wiley & Sons, c2008. - xv,240 p. cm : 25 cm.
Includes bibliographical references and index.
9780470139097 (cloth)
2007032153
Prices.
Pricing.
HB221 / .M416 2008
338.4/3
The price is wrong : understanding what makes a price seem fair and the true cost of unfair pricing / Sarah Maxwell. - Hoboken, N.J. : John Wiley & Sons, c2008. - xv,240 p. cm : 25 cm.
Includes bibliographical references and index.
9780470139097 (cloth)
2007032153
Prices.
Pricing.
HB221 / .M416 2008
338.4/3