The corporate personality :
Olins, Wally.
The corporate personality : an inquiry into the nature of corporate identity / Wally Olins. - 1st American ed. - New York : Mayflower Books, 1978 - 215 p. : ill. ; 25 cm.
Open access.
0831717807
7823255
Corporate image.
Management.
Public relations.
The corporate personality : an inquiry into the nature of corporate identity / Wally Olins. - 1st American ed. - New York : Mayflower Books, 1978 - 215 p. : ill. ; 25 cm.
Open access.
0831717807
7823255
Corporate image.
Management.
Public relations.