Planning, implementing, and evaluating health promotion programs :

McKenzie, James F., 1948-

Planning, implementing, and evaluating health promotion programs : a primer / James F. McKenzie, Brad L. Neiger, Rosemary Thackeray. - 5th ed. - San Fransicso : Pearson/Benjamin Cummings, c2009. - xvi, 464 p. : ill. ; 23 cm. - Health & kinesiology series .

Includes bibliographical references (p. 423-445) and indexes.

032149511X (alk. paper)

2007032068


Health promotion--Planning.
Health promotion--Evaluation.
Health planning--Methodology.
Health Promotion--United States.
Health Education--United States.
Health Planning--United States.
Program Evaluation--United States.

RA427.8 / .M39 2009

613.068

WA 525 / M4785p 2008