APA
Schmitt C. J., Lutz K. B., . (1992). Commerce et marketing. New York: McGraw-Hill.
Chicago
Schmitt Conrad J, Lutz Katia Brillié, . 1992. Commerce et marketing. New York: McGraw-Hill.
Harvard
Schmitt C. J., Lutz K. B., . (1992). Commerce et marketing. New York: McGraw-Hill.
MLA
Schmitt Conrad J, Lutz Katia Brillié, . Commerce et marketing. New York: McGraw-Hill. 1992.