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Influence & manipulation comprendre et maîtriser les mécanismes et les techniques de persuasion

Cialdini Robert B

Influence & manipulation comprendre et maîtriser les mécanismes et les techniques de persuasion by Robert Cialdini. - French : Ed. - Paris First 2016 - 318 p.

ISBN: 9782876918740 2876918749

Subjects--Topical Terms:
Influence (psychologie)
Persuasion (psychologie)
Manipulation (psychologie)

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