Essentials of marketing : (Record no. 14089)

MARC details
000 -LEADER
fixed length control field 00875nam a2200277 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0256183414
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings TLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Perreault, William D. Jr.
245 10 - TITLE STATEMENT
Title Essentials of marketing :
Remainder of title a global-management approach /
Statement of responsibility, etc. William D. Perreault, et al.
250 ## - EDITION STATEMENT
Edition 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Richard D. Irwin,
Date of publication, distribution, etc. 1997.
300 ## - PHYSICAL DESCRIPTION
Extent 1v. (various pagings) :
Other physical details col. ill. ;
Dimensions 26cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open.
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McCarthy E. Jerome jt. author.
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF5415
d .M378 1997
g 53433
5 N
961 ## -
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library   18.06.2019   HF 5415 .M378 1997 53433 18.06.2019 18.06.2019 Books