Contemporary marketing research / (Record no. 14157)

MARC details
000 -LEADER
fixed length control field 00853nam a2200265 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324006039
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings TLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name McDaniel, Carl D.
245 10 - TITLE STATEMENT
Title Contemporary marketing research /
Statement of responsibility, etc. Carl McDaniel, Roger Gates.
250 ## - EDITION STATEMENT
Edition 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. South-Western College Publishing,
Date of publication, distribution, etc. 1998.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvi, 780 p. (77p) index :
Other physical details ill.; plates, charts, col. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open.
650 20 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Gates, Roger H,
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF5415.2
d .M382 1998
g 52565
5 N
961 ## -
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library   18.06.2019   HF 5415.2 .M382 1998 52565 18.06.2019 18.06.2019 Books