Strategic marketing management : (Record no. 14394)

MARC details
000 -LEADER
fixed length control field 00870nam a2200265 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071372229
039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of effort used to assign subject headings TLC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Parry, Mark Edward.
245 10 - TITLE STATEMENT
Title Strategic marketing management :
Remainder of title a means-end approach /
Statement of responsibility, etc. Mark E. Parry.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. 2001.
300 ## - PHYSICAL DESCRIPTION
Extent 275p ;
Dimensions 23 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
506 ## - RESTRICTIONS ON ACCESS NOTE
Terms governing access Open access.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical subject Marketing
General subdivision Management.
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF415.13
d .P336 2001 c2
g 56337
5 N
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
a BMAIN
c HF415.13
d .P336 2001 c1
g 56338
5 N
961 ## -
-- 1
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library Main Stack 18.06.2019   HF 415.13 .P336 2001 c. 1 56337 18.06.2019 1 18.06.2019 Books
    Library of Congress Classification     University of Eastern Africa, Baraton Main Campus Library Main Stack 18.06.2019   HF 415.13 .P336 2001 c. 2 56338 18.07.2019 2 18.06.2019 Books