Introduction to advertising and promotion Management / George E. Belch, Michael A. Belch.

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Material type: Text

TextPublication details: Boston : Irwin, 1990Description: xxix, 770 p. : ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Home library	Shelving location	Call number	Status	Barcode
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 5823 .B387 1990 (Browse shelf(Opens below))	Available	21750
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 5823 .B387 1990 (Browse shelf(Opens below))	Available	21751
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 5823 .B387 1990 (Browse shelf(Opens below))	Available	21752
Books	Main Campus Library	University of Eastern Africa, Baraton	Main Stack	HF 5823 .B387 1990 (Browse shelf(Opens below))	Available	23946

Includes bibliographical references and index.

Open access.

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