Contemporary advertising / William F. Arens.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill , 2002.Edition: 8th edDescription: 1 v : ill. ; 29 cm + 1 CD-ROM (4 3/4in)ISBN: - 0072415444
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 582 .B62 2002 c1 (Browse shelf(Opens below)) | Available | 59309 | |
|
Books
|
Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 582 .B62 2002 c2 (Browse shelf(Opens below)) | Available | 59310 |
Browsing University of Eastern Africa, Baraton shelves, Shelving location: Main Stack Close shelf browser (Hides shelf browser)
|
|
|
|
No cover image available | No cover image available | No cover image available | ||
| HF 415.13 .W66 2005 c.2 The marketing plan handbook : | HF 563 .W2 2005wp Working papers (chapters 1-17), Accounting, 21e edition or Financial accounting, 9e edition | HF 582 .B62 2002 c1 Contemporary advertising / | HF 582 .B62 2002 c2 Contemporary advertising / | HF 635 .R43 2007 Principles of accounting | HF 1007 .J6 1973 Groundwork of commerce book, 2 / | HF 1007 .J6 1973 Groundwork of commerce book, 2 / |
Title on CD-ROM: Student CD-ROM for use with contemporary advertising. 8th ed. System requirements for accompanying CD-ROM:IBM PC or 100 o/o compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5 or higher.
Includes bibliographical references and index.
Open access.
There are no comments on this title.