Image from Amazon.com
Management controls and marketing planning / R. M. S. Wilson.
Material type:
TextPublication details: London : Heinemann, 1979Description: xvi, 224 p. : ill. ; 24 cmISBN: - 0434922668
| Item type | Current library | Home library | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
Main Campus Library | University of Eastern Africa, Baraton | HF 5415.13 .W543 (Browse shelf(Opens below)) | Available | 21292 |
Browsing University of Eastern Africa, Baraton shelves Close shelf browser (Hides shelf browser)
|
|
|
|
No cover image available |
|
|
||
| HF 5415.13 .P47 1992 Perspectives on marketing management / | HF 5415.13 .T45 1995 Theory and simulation of market-focused management / | HF 5415.13 .W533 2000 Marketing management support systems : | HF 5415.13 .W543 Management controls and marketing planning / | HF 5415.13 .W547 1992 Strategic marketing management : | HF 5415.13 .W66 2008 The marketing plan handbook / | HF 5415.135 .C72 2009 Strategic marketing. |
Bibliography: p. 201-217.
Includes index.
Open access.
There are no comments on this title.
Log in to your account to post a comment.