Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HM 1241 .D54 2007 c.3 (Browse shelf(Opens below)) | Available | 64193 | |
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HM 1241 .D54 2007 c.2 (Browse shelf(Opens below)) | Available | 64194 | |
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HM 1241 .D54 2007 c.1 (Browse shelf(Opens below)) | Available | 64195 |
Includes bibliographical references (p. 261-276) and indexes.
Defining rumor -- Forms, frequency, and fallout of rumors -- Psychological factors in rumor spread -- Factors associated with belief in rumor -- Rumor as sense making -- Rumor accuracy : patterns of content change, conceptualization, and overall accuracy -- Mechanisms facilitating rumor accuracy and inaccuracy -- Trust and organizational rumor transmission -- Rumor management -- Summary, model, and research agenda.
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