Implications of digital migration on television advertising on media houses in Nairobi, Kenya / by Susan A. Odhiambo.
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TextPublication details: 2015.Description: viii, 84 leaves : ill. ; 30 cmSubject(s): Dissertation note: A thesis submitted to the Department of Management, School of Business University fo Eastern Africa, Baraton in partial fulfillment of the requirements for the Degree of Master in Business Administration (Marketing) by Susan A. Odhiambo, July 2015.
| Item type | Current library | Home library | Call number | Status | |
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Main Campus Library | University of Eastern Africa, Baraton | HM 851 .O34 2015 (Browse shelf(Opens below)) | Available |
A thesis submitted to the Department of Management, School of Business University fo Eastern Africa, Baraton in partial fulfillment of the requirements for the Degree of Master in Business Administration (Marketing) by Susan A. Odhiambo, July 2015.
Includes bibliography.
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