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Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.
Material type:
TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 3rd edDescription: xxvii, 700 p. col. ill. 26 cmISBN: - 0072830875 (alk. paper)
- 658.8/3 22
- HF5415.2 .H258 2006
| Item type | Current library | Home library | Shelving location | Call number | Status | Barcode | |
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5415.2 H258 2006 C.1 (Browse shelf(Opens below)) | Available | 63552 | |
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Books
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Main Campus Library | University of Eastern Africa, Baraton | Main Stack | HF 5415.2 H258 2006 C.2 (Browse shelf(Opens below)) | Available | 63551 |
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| HF 5415.2 .F37 2012 c.1 Modern marketing research : concepts, methods, and cases | HF 5415.2 .F37 2012 c.2 Modern marketing research : concepts, methods, and cases | HF 5415.2 H258 2000 Marketing research : a practical approach for the new Millennium / | HF 5415.2 H258 2006 C.1 Marketing research : | HF 5415.2 H258 2006 C.2 Marketing research : | HF 5415.2 .J66 JMR, Journal of marketing research. | HF 5415.2 .J66 JMR, Journal of marketing research. |
Includes bibliographical references (p. 669-677) and indexes.
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