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International marketing : analysis and strategy / Sak Onkvisit and John J. Shaw.

By: Contributor(s): Material type: TextTextPublication details: New York : Routledge, 2004.Edition: 4th edDescription: xxiii, 594 p. : ill. ; 25 cmISBN:
  • 0415311322 (hardback)
  • 0415311330 (pbk.)
Subject(s): DDC classification:
  • 658.8/4 22
LOC classification:
  • HF1416 .O55 2004
Other classification:
  • 85.40
Online resources:
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Holdings
Item type Current library Home library Shelving location Call number Copy number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF1416.O55 2004 (Browse shelf(Opens below)) C.2 Available 61514
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF1416.O55 2004 (Browse shelf(Opens below)) C.1 Available 61513

Includes bibliographical references and indexes.

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