Case studies in international marketing / 
edited by Peter Doyle and Norman A. Hart. 
 - London :  Heinemann,  1982 
 - vii, 391 p. :  ill. ;  24 cm. 
<br/><br/> Open access. 
<br/><br/><label>ISBN: </label>0434903701 
<br/><br/><label>LCCN: </label>82241323  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Great Britain--Case studies.<br/>Export marketing--Europe--Case studies.