TY  - BOOK
AU  - Bernard,William
AU  - Wallace,Thomas F.,jtauthor
TI  - The innovation edge: creating strategic breakthroughs using the voice of the customer 
SN  - 0939246414
PY  - 1994///
CY  - Essex Junction, VT
PB  - Omneno
KW  - Customer services
KW  - Management
KW  - Consumer satisfaction
KW  - Organizational effectiveness
KW  - Creative ability in business
N1  - Includes bibliographical references and index; Open
ER  -