TY  - BOOK
AU  - Jackson,Rob
AU  - Wang,Paul jtauthor
TI  - Strategic database marketing
SN  - 0844232327
PY  - 1994///
CY  - Lincolnwood, Ill
PB  - NTC Business Books
KW  - Database marketing
N1  - Includes bibliographical references and index; Open access
ER  -