TY  - BOOK
AU  - Chernev,Alexander
TI  - Strategic marketing analysis
SN  - 0976306158 (pbk.)
AV  - HF5415 .C5174 2006
U1  - 658.8/02 22
PY  - 2006///
CY  - [United States?]
PB  - Brightstar Media Inc.
KW  - Marketing
KW  - Management
N1  - Includes bibliographical references
UR  - http://www.loc.gov/catdir/toc/fy0710/2006285674.html
ER  -