Consumer and industrial buying behavior / edited by Arch G. Woodside, Jagdish N. Sheth, Peter D. Bennett. - New York : North-Holland, 1977 - x, 523 p. : ill. ; 26 cm.

Open access.



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Consumers--Addresses, essays, lectures.
Motivation research (Marketing)--Addresses, essays, lectures.
Purchasing--Addresses, essays, lectures.