Chisnall, Peter M. <br/><br/>
Effective industrial marketing / 
Peter M. Chisnall. 
 - London :  Longman,  1977 
 - xii, 302 p. :  ill. ;  23 cm. 
<br/><br/>Includes index. 
<br/><br/> Open access. 
<br/><br/><label>ISBN: </label>0582450675 
<br/><br/><label>LCCN: </label>7654987  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.