David, Fred R. <br/><br/>
Strategic management :  concepts / 
Fred R. David. 
 - 13th ed. 
 - Boston :  Prentice Hall,  c2011. 
 - xv, 367p. 27cm :  col., ill. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780136120995 (pbk. : alk. paper) 0136120997 (casebound : alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.