Iezzi, Teressa. <br/><br/>
The idea writers :  copywriting in a new media and marketing era / 
Teressa Iezzi. 
 - 1st ed. 
 - New York :  Palgrave Macmillan,  2010. 
 - 213 p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780230613881 
<br/><br/><label>LCCN: </label>2010035428 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising copy.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5825  / .I49 2010 
<br/><br/><label>Dewey Class. No.: </label>659.14/4