TY  - BOOK
AU  - Hutt, Michael D
AU  - Speh, Thomas W 
TI  - Cram101 textbook outlines to accompany Business marketing management
SN  - 9781428806412
PY  - 2010///
CY  - [Place of publication not identified]
PB  - Academic Internet Publishers (AIPI)
KW  - Industrial marketing -- Management
KW  -  Industrial marketing.
KW  - Marketing
ER  -