Research methods for business : a skill-building approach
by Uma Sekaran and Roger Bougie.
- sixth edition
- Hoboken, N.J. Wiley ; Chichester : John Wiley [distributor], 2013
- 1 volume 23cm
Previous edition: 2010.
Research Methods for Business: A Skill-Building Approach is a concise and straightforward introduction for students to the world of business research. The skill-building approach provides students with practical perspectives on how research can be applied in real business situations.