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Marketing/research people : their behind-the-scenes stories / Jack J. Honimichl. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Chicago, IL : Crain Books, 1984
Availability: Items available for loan: University of Eastern Africa, Baraton (1)Call number: HF 5415.2 .H625 1984.

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2.
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Media planning workbook : with discussions and problems / Jack Z. Sissor, William B. Goodrich. by
Edition: rev. 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Adult;
Publication details: Lincolnwood, Illinois : Crain Books, 1983
Availability: Items available for loan: University of Eastern Africa, Baraton (2)Call number: HF 5826.5 .S58 1983, ...

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