The economics of advertising / edited by Kyle Bagwell.

Contributor(s): Material type: TextTextSeries: International library of critical writings in economics ; 136Publication details: Cheltenham : Eglar, 2001.Description: xxvi, 669p : ill. ; 24 cmSubject(s):
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Item type Current library Home library Call number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton HF 5823 .E229 2001 (Browse shelf(Opens below)) Available 55348

Includes bibliographical references and index.

Open access.

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