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Business marketing: connecting strategy, relationships, and learning F. Robert Dwyer, John F. Tanner, Jr

By: Contributor(s): Material type: TextTextPublication details: Boston McGraw-Hill Irwin c2009Edition: 4th edDescription: xxv, 678 p. ill 27 cmISBN:
  • 9780073529905
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Holdings
Item type Current library Home library Shelving location Call number Copy number Status Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF 5415 .D92 2009 c.1 (Browse shelf(Opens below)) 1 Available 76457
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HF 5415 .D92 2009 c.2 (Browse shelf(Opens below)) 2 Available 76458

Includes bibliographical references (p. 653-661) and index

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