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International business : the challenges of globalization / John J. Wild, Kenneth L. Wild, Jerry C.Y. Han.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2010.Edition: 5th edDescription: xxviii, 481 p. : col. ill., col. maps ; 28 cmISBN:
  • 0137153759
  • 9780137153756
Subject(s): DDC classification:
  • 658/.049 22
LOC classification:
  • HD62.4 .W586 2010
Contents:
Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.
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Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HD 62.4 .W586 2010 c.1 (Browse shelf(Opens below)) Checked out 08.12.2021 74961
Books Books Main Campus Library University of Eastern Africa, Baraton Main Stack HD 62.4 .W586 2010 c.2 (Browse shelf(Opens below)) Available 74962

Includes bibliographical references (p. 445-450) and indexes.

Globalization -- Cross-cultural business -- Politics, law, and business ethics -- Economics and emerging markets -- International trade -- Business : government trade relations -- Foreign direct investment -- Regional economic integration -- International financial markets -- International monetary system -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees.

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