000 00758nam a2200241 a 4500
001 rea00009110
005 20190703223624.0
008 s1984 xxu e 000 0 eng d
035 _z21285
039 _a9108
_cTLC
100 1 _aMacDonald, Malcom H. B.
245 1 0 _aMarketing plans :
_bhow to prepare them, how to use them /
_cMalcom H. . MacDonald.
260 _aLondon :
_bHeinemann,
_c1984
300 _aviii, 216 p. :
_bill. ;
_c24 cm.
504 _aIncludes index.
506 _aOpen access.
650 0 _aMarketing
_xManagement.
650 0 _aBusiness forecasting.
830 0 _aInstitute of marketing.
949 _aBMAIN
_cHF5415.13
_d.M33 1984
_g21285
_o24024
_5N
961 _t1
999 _c11298
_d11298