| 000 | 00843nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | rea00009119 | ||
| 005 | 20190703223626.0 | ||
| 008 | s1984 xxu e 000 0 eng d | ||
| 010 | _a 8372176 | ||
| 020 | _a0872510905 | ||
| 035 | _z21296 | ||
| 039 |
_a9117 _cTLC |
||
| 100 | 1 | _aHonomichl, Jack J. | |
| 245 | 1 | 0 |
_aMarketing/research people : _btheir behind-the-scenes stories / _cJack J. Honimichl. |
| 260 |
_aChicago, IL : _bCrain Books, _c1984 |
||
| 300 |
_ax, 190 p. : _bill. ; _c23 cm. |
||
| 506 | _aOpen access. | ||
| 650 | 0 |
_aMarketing research _xUnited States _vCase studies. |
|
| 650 | 0 |
_aMarketing _xUnited States _vCase studies. |
|
| 650 | 0 |
_aAdvertising _xUnited States _vCase studies. |
|
| 949 |
_aBMAIN _cHF5415.2 _d.H625 1984 _g21296 _o15630 _5N |
||
| 961 | _t1 | ||
| 999 |
_c11303 _d11303 |
||