000 00891nam a2200265 a 4500
001 rea00021910
005 20190703232047.0
008 s1997 xxu e 000 0 eng d
010 _a 9632075
020 _a0844235830
035 _z39192
039 _a21906
_cTLC
100 1 _aLarry, Percy.
245 1 0 _aStrategies for implementing integrated marketing communications /
_cPercy Larry.
260 _aChicago :
_bNTC Publishers,
_c1997.
300 _axi, 241 p. :
_billus. ;
_c23 cm.
504 _aIncludes index.
506 _aOpen.
650 0 _aCommunication in marketing.
852 1 _9p$33.76
852 1 _9p$33.76
949 _aBMAIN
_cHF5415.123
_d.P476 1997 c1
_g39192
_p33.76
_5N
949 _aBMAIN
_cHF5415.123
_d.P476 1997 c2
_g39193
_p33.76
_5N
961 _t1
999 _c12422
_d12422