000 01110nam a2200313 a 4500
001 rea00022787
005 20190703233125.0
008 s1993 xxu e 000 0 eng d
010 _a 3950969
020 _a0750620218
035 _z40578
039 _a22783
_cTLC
100 1 _aMcDonald, Malcolm.
245 1 0 _aRetail marketing :
_bhow to prepare them, how to use them /
_cMalcolm H. B. McDonald an dChristopher C. S. Tideman.
260 _aOxford :
_bButterworth Heinemann,
_c1993.
300 _axi, 338 p. :
_bill. ;
_c24 cm.
440 0 _aProfessional development series
504 _aIncludes index.
506 _aOpen.
650 0 _aMarketing
_xPlanning.
650 0 _aCommunication in marketing.
650 0 _aRetail trade.
700 1 _aTideman, Christopher C. S., jt. author.
852 1 _9p$22.97
852 1 _9p$22.97
949 _aBMAIN
_cHF5415.13
_d.M36919 1993 c1
_g40578
_p22.97
_5N
949 _aBMAIN
_cHF5415.13
_d.M36919 1993 c2
_g40579
_p22.97
_5N
961 _t1
999 _c13498
_d13498