| 000 | 00853nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | rea00028888 | ||
| 005 | 20190703233805.0 | ||
| 008 | s1998 nyu e 001 0 eng d | ||
| 010 | _a 987413 | ||
| 020 | _a0324006039 | ||
| 035 | _z52565 | ||
| 039 |
_a28883 _cTLC |
||
| 100 | 1 | _aMcDaniel, Carl D. | |
| 245 | 1 | 0 |
_aContemporary marketing research / _cCarl McDaniel, Roger Gates. |
| 250 | _a4th ed. | ||
| 260 |
_aNew York : _bSouth-Western College Publishing, _c1998. |
||
| 300 |
_axxxvi, 780 p. (77p) index : _bill.; plates, charts, col. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 506 | _aOpen. | ||
| 650 | 2 | 0 | _aMarketing research. |
| 700 | 1 |
_aGates, Roger H, _d1942- jt. author. |
|
| 949 |
_aBMAIN _cHF5415.2 _d.M382 1998 _g52565 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14157 _d14157 |
||