| 000 | 00850nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | rea00029479 | ||
| 005 | 20190703233901.0 | ||
| 008 | s2003 mau e 001 0 eng d | ||
| 020 | _a0072471484 | ||
| 035 | _z55135 | ||
| 039 |
_a29474 _cTLC |
||
| 100 | 1 | _aJohansson, Johny K. | |
| 245 | 1 | 0 |
_aGlobal marketing : _bforeign entry, local marketing & global management / _cJohny K. Johansson. |
| 250 | _a3rd ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill, _c2003. |
||
| 300 |
_axviii, 630p : _bill. ; _c28 cm. |
||
| 440 | 4 | _aMcGraw-Hill/Irwin series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 506 | _aOpen access. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 949 |
_aBMAIN _cHF1416 _d.J63 2003 _g55135 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14241 _d14241 |
||