| 000 | 00826nam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | rea00029606 | ||
| 005 | 20190703233907.0 | ||
| 008 | s1994 nyu e 001 0 eng d | ||
| 010 | _a 9427993 | ||
| 020 | _a0314041621 | ||
| 035 | _z55286 | ||
| 039 |
_a29601 _cTLC |
||
| 100 | 1 | _aZikmund, William G. | |
| 245 | 1 | 0 |
_aEffective marketing : _bcreating and keeping customers / _cWilliam G. Zikmund, Michael d'Amico. |
| 260 |
_aNew York : _bWest Publishing, _c1994. |
||
| 300 |
_axxxii, 604p ; _c28 cm. |
||
| 504 | _aIncludes index. | ||
| 506 | _aOpen access. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 | _aExport marketing. | |
| 700 | 1 | _aD'Amico, Michael jt. author. | |
| 949 |
_aBMAIN _cHF5415 _d.Z53 1994 _g55286 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14253 _d14253 |
||