| 000 | 00793nam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | rea00028892 | ||
| 005 | 20190703234014.0 | ||
| 008 | s1997 e 001 0 eng d | ||
| 010 | _a 9628869 | ||
| 020 | _a0256214395 | ||
| 035 | _z52575 | ||
| 039 |
_a28887 _cTLC |
||
| 100 | 1 | _aLehmann, Donald R. | |
| 245 | 1 | 0 |
_aProduct management / _cDonald R. Lehmann, Russell S. Winer. |
| 260 |
_aLondon : _bRichard D. Irwin, _c1997. |
||
| 300 |
_axix, 460 p. (14p) index : _bill. ; _c24 cm. |
||
| 440 | 4 | _aIrwin series in marketing | |
| 504 | _aIncludes indexes. | ||
| 506 | _aOpen. | ||
| 650 | 2 | 0 | _aProduct management. |
| 700 | 1 | _aWiner, Russell S. jt. author. | |
| 949 |
_aBMAIN _cHF5415.15 _d.L44 1997 _g52575 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14358 _d14358 |
||