| 000 | 00994nam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | rea00032701 | ||
| 005 | 20190703234324.0 | ||
| 008 | s2006 e 001 0 eng d | ||
| 020 | _z013146560 | ||
| 035 | _z59292 | ||
| 039 |
_a32696 _cTLC |
||
| 100 | 1 |
_aWells, William, _d1926- |
|
| 245 | 1 | 0 |
_aAdvertising : _bprinciples & practice / _cWilliam Wells, John Moriatry. |
| 250 | _a7th ed. | ||
| 260 |
_aUpper Saddle River : _bPearson Education, _c2006. |
||
| 300 |
_axxxi, 592p : _bill. ; _c28 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 506 | _aOpen access. | ||
| 650 | 0 | _aAdvertising. | |
| 700 | 1 |
_aBurnett, John, _d1944- jt. author. |
|
| 700 | 1 |
_aBurnett, John, _d1944- |
|
| 700 | 1 | _aMoriarty, Sandra E jt. author. | |
| 949 |
_aBMAIN _cHF5823 _d.W455 2006 c2 _g59292 _5N |
||
| 949 |
_aBMAIN _cHF5823 _d.W455 2006 c1 _g59293 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14653 _d14653 |
||