| 000 | 00711nam a2200253 a 4500 | ||
|---|---|---|---|
| 001 | rea00037156 | ||
| 005 | 20190703234447.0 | ||
| 008 | s2009 mau e 001 0 eng d | ||
| 020 | _a9780073381008 | ||
| 035 | _zNO CTRL | ||
| 039 |
_a36995 _cTLC |
||
| 100 | 1 | _aCravens, David W. | |
| 245 | 1 | 0 | _aStrategic marketing. |
| 260 |
_aBoston : _bMcGraw Hill, _c2009. |
||
| 300 |
_axv, 784 p : _bill ; _c24 cm. |
||
| 504 | _aincludes index. | ||
| 506 | _aOpen. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xDecision making. |
|
| 650 | 0 |
_aMarketing _vCase studies. |
|
| 949 |
_aBMAIN _cHF5415.135 _d.C72 2009 _g67407 _5N |
||
| 961 | _t1 | ||
| 999 |
_c14791 _d14791 |
||